AdSense ads with WordPress AdSense Plugin for

Manage AdSense ads on your site with the AdSense Plugin for WordPress. You can use the ad layout chosen by our plugin or click special markers  to place ads manually.

This plugin is built for your WordPress application to manage sites hosted outside WordPress.com. It is not for sites that are hosted on WordPress.com. Currently, WordPress.com does not allow this plugin on its hosted sites.

Get started

1. First, remove any AdSense ad placements that you may have set up without the AdSense Plugin for WordPress.
   Here's why: The plugin cannot manage ads on your template if it has been added with other methods. Remove it using whatever plugin or widget you used originally, or remove their tags directly from the theme code.
2. Now you're ready to launch the plugin. Click Plugins on the site admin page of your site. Then find the AdSense Plugin for WordPress in your list of installed plugins and click Settings. (If you don't see the plugin, make sure you do not have ad blocking software enabled on your browser. This can prevent the plugin from appearing in WordPress.)
3. Click Manage ads in your AdSense Plugin for WordPress settings.
4. To get you started, the plugin will analyze your site and pick normal places to show ads.
   • To start showing ads immediately, just close the introduction message and click Save & activate on the upper right.
   • To check ad placements on your site and make manual changes, follow the steps below to review your site and place ads. It's a good idea to review your ad configuration even if you do not want to make manual edits.

Review your site and place ads

View your WordPress theme's templates to review your ad placements and make changes with the plugin. You can configure a different ad layout for each template. The ad layout on your template applies to all the pages that use that template. If you have questions during this process, check the FAQ below.

1. Choose a template to review. Open the template menu on the upper left of the page and choose a template to review. You can find this menu next to the "Design" and "Preview" buttons.
2. After you choose a template, check the ad layout shown below the template menu.
   • The green boxes  show where your ads will appear on all the parts of your site that use your template. Each one represents a different ad placement: a placeholder where ads can appear on the pages that use your template. Note that the plugin shows you an example of just one part of your site that uses your chosen template. There may be many other pages that also use this template.
   • Click the Preview button at the top to view sample ads in place of the green boxes.
3. Add or remove placements if needed: Click a marker  in any place where you want to show ads, or click the x on a placement to remove it.
   • The maximum is three placements: You cannot save more than three placements per template. Three is the maximum allowed by AdSense policy. (Link units are not counted against this maximum. However, they still must adhere to AdSense policy.)
4. Modify the type and format of your placements if needed. Click the settings icon  to make changes.
   • Type: Text ads use text content determined by Google AdWords. Display ads use graphical ads with images or rich media. Choose both for a mix of text and graphical ads.
   • Format: Automatic uses the size and shape that best fits the space. Horizontal banners are short and wide. Vertical banners are tall and narrow. Rectangle banners are similar in width and height.
5. Once you have reviewed all your templates, click Save & activate on the upper right to start showing ads. This affects every template. Google AdSense will begin displaying ads in your new ad configuration within minutes. AdSense chooses which particular ads to display in each spot based on a number of targeting factors.
6. Make updates as needed. At any time, you can open your plugin and change any template you like.
   In some cases, updates to your site may require you to choose different ad placements for some of your templates. If this ever happens, you will see a warning that some ads are not showing on your site. When you click Manage ads in your plugin, we will tell you which templates are affected. Just check these templates and add new placements if needed.

   Mobile

   The ads you place with Ad Manager can reach mobile and non-mobile visitors. However, if you enableAutomated Mobile Ads along with Ad Manager, then the mobile visitors will receive a custom ad layout with mobile-friendly ads. This layout is determined by the AdSense Plugin for WordPress, not your Ad Manager settings. The plugin uses Google data to place ads these ads. It chooses a number and position of ads that fits well on mobile screens. And it continually tries to improve the data it uses to choose ad layouts (by running experiments on a very small fraction of your traffic).

Insert code for AdSense Plugin for WordPress

Use this article if you need to manually insert code for AdSense placements into the HTML of your WordPress site. This way you can add placements and manage them with the AdSense Plugin for WordPress even if the plugin did not detect every spot on your site where placements might be an option.

Normally, you can just review your site with the plugin and click placement markers  in each place where you want to show ads. This is the easiest way to manage AdSense ads with our plugin. But if you don't see a placement marker in exactly the spot you need, you can add our placement code manually. After that, the plugin will show a marker in the corresponding location, and you will always have the option to insert a placement there with the plugin, or to remove or modify the placement. No additional code changes should be necessary.

Before you get started, keep this in mind:

• Manual insertion is best for advanced users who feel comfortable working with things like HTML code and PHP files.
• Our plugin is designed to help prevent you from adding placements where ads will have significant problems, such as not being clickable or viewable. However, it is ultimately the publisher’s responsibility to choose a functional ad layout, and to ensure compliance with all Google publisher policies.

Steps to manually insert placement code

This code adds an AdSense placement to your WordPress site. After you add the code, you can manage the placement with the AdSense Plugin for WordPress. Note that the ID must be unique: each time you add this snippet of code, use a different name for the ID.

<ins id="unique-ID"
style="display: none;"
class="adsbygoogle-placeholder"></ins>

1. Format your code

• ID: Each time you add this code, use a different unique ID in place of unique-id. Use normal HTML for your ID, with no spaces. E.g., front-page-123, sidebar-ad-124, bottom-ad-125, etc.
• Preview: You can preview your insertion with our plugin, just like the rest of your placements. However, you need to take extra steps if you wish to preview your insertion outside of our plugin, such while developing your theme and CSS locally. In that case, you must change display: none to display: block in each placeholder you want to preview. Just remember to change the style back to display: none before you update the file.

2. Insert your code

There are several ways you can add this placement code to your WordPress site. Here are two examples:

Add code to your PHP files

Add code with WordPress widgets

3. Check your inserted placement

After you manually insert placement code, manage ads with the AdSense Plugin for WordPress to verify that your placement is now recognized by the plugin.

• Find the marker: The plugin should show a placement marker  in the spot that corresponds to your edited PHP file.
• Check the settings: When you open the placement settings, the plugin will indicate that the placement is defined in your HTML code
• Resolve issues: If you inserted code in an invalid place, the plugin will show you a gray marker  in the spot where you added code for a placement. The reason is probably that an ad in this location would be unclickable, would not display correctly, or would overlap with your site content. Try inserting the code in a different location.

Help us improve this feature! We want to hear your feedback. Click here to send questions and comments.

Changes to AdSense on Google Sites

Starting October 10, 2013, it will no longer be possible to modify AdSense ad code on Google Sites pages. However, any ads you’ve previously placed on Google Sites will continue to show, and you’ll be credited for all valid earnings.

No change is required on the part of AdSense users. Any ads that you currently have running will not be altered or removed, though you’ll be free to delete ads yourself. However, it will no longer be possible to edit or add new AdSense ads to your existing Google Sites site or to new pages.

Please be assured that this update will not affect the standing of your AdSense account or your ability to show ads on any other websites that you own. If you’d like to show ads on other websites, simply log in to your AdSense account atwww.google.com/adsense to generate new ad code at any time.

How to upgrade YouTube, Blogger or other hosted account to show ads on a website

If you signed up for AdSense through a host partner and you’d like to show ads on your own non-host partner website, then you’ll need to provide us with the URL of the site you want to monetize. You can do this via a one-time application form.

Note that if you haven't already verified your address via a Personal Identification Number (PIN), then you'll need to do this before you can apply to show ads on your own site. Learn more about PIN verification.

YouTube: If you have signed up for AdSense via a YouTube account and you’d like to show ads on other host domains, then you’ll need to provide us with a top-level domain. At this time there's no possibility of monetizing other hosted properties for AdSense accounts created via YouTube without upgrading the account by providing a top-level domain.

To apply to show ads on your own site:

1. Sign in to your AdSense account.
2. Click the gear icon  and select Settings.
3. In the sidebar, click Access and authorization.
4. In the “Show ads on other websites” section, enter the URL of the site where you plan to show ads.
5. Click Submit.
6. Finally you need to implement AdSense ad code on the URL that you provided above, on a page that receives traffic.
   To implement AdSense ad code, you first need to generate the ad code. You can learn how to implement it on your non-host partner website by following our code implementation guide. Note that your ad units will remain blank until your request has been approved.

Once your request is approved, you’re welcome to place your ad code on any website that you own without any further approvals. If your application is not approved, be assured that ad serving on your host partner site will not be affected. You can continue to monetize your hosted content as normal.

Elliptical Trainer Workout

Benefits Of An Elliptical Trainer Workout

Elliptical trainers are ideal for getting in shape and losing weight. When you workout on an elliptical trainer there are two important benefits:

Low-Impact Exercise

Upper and Lower Body Workout

It is for those reasons that elliptical trainers are growing in popularity. Treadmills sell more in total numbers, but elliptical sales are growing at a faster pace. They are particularly appealing to the baby boomer generation that is looking for an alternative form of exercise and workout that lessens the impact on aging joints.

Low-Impact Exercise

The two most popular forms of exercise are walking and running. But the facts are running, and to a lesser extent walking, cause stress to your body through continual impact. In fact, runners can apply as much as 2.5 times their body weight to their joints with each stride. This is why runners and walkers often suffer from ankle, knee, hip and back injuries. Especially if they workout outdoors on concrete or asphalt. With every step there is a degree of shock absorption. This shock can be felt throughout your entire body.

Elliptical trainers reduce impact through their elliptical motion. Your feet never leave the foot pedals. There is no reverse action, or significant impact. Consequently there is virtually no shock absorption to your joints. The motion of an elliptical trainer simulates the natural path of the ankle, knee and hip joints during walking, jogging or running. And yet you still get a weight bearing workout, which builds bone density, and inhibits the onset of osteoporosis.

With a treadmill you are constantly lifting your feet and impacting the treadbelt with every stride. Treadmills are designed to absorb some of the impact, but there is still that constant jolt to your joints.

Upper and Lower Body Workout

In addition to the low impact exercise, elliptical trainers workout both the upper and lower body simultaneously. By exercising several muscle groups at once you are able to optimize your workout. By involving more muscle mass in your aerobic workout you increase the efficiency of your workout.

When you exercise both the upper and lower body on an elliptical trainer, you utilize the quadriceps, glutes, chest, back, hamstrings, triceps and biceps. By exercising more muscle mass you attain the following benefits:

Improved fat mobilization

Build muscle endurance

Burn more calories and fat in less time

Reduced perceived rate of exertion

Regarding the reduced perceived rate of exertion, studies have shown that an elliptical trainer workout will often be perceived as less strenuous due to the combined upper and lower body exercise. The perception is that you get more results with less effort.

The benefits of an elliptical trainer workout have resulted in increased sales for both residential and commercial use. They are gaining in popularity at health clubs, and where several years ago you may have seen one or two, you now see rows of ellipticals.

If you haven’t used an elliptical you need to give one a try. If you are thinking about home fitness equipment, seriously consider an elliptical trainer. The benefits surpass those you receive from a treadmill, and you will be doing your body a favor.

The Disadvantages Of Adsense

The Disadvantages Of Adsense

As adsense becomes the most popular publisher program for Price per Click advertising, flaws and disadvantages still exist. Since its inception advertisers have chosen to advertise in search because they felt that visitors would be less targeted. This is a genuine concern and one that makes perfect sense. If you are visiting a website, and notice an advert then the chances are you are not particularly concentrating on its content.

Adsense has also become so popular that people can distinguish them from other adverts. Therefore people may choose to ignore them without even paying them a thought. This has been a hot topic discussed by Bloggers and one that could contain a lot of truth. Many have blamed Google for this, and their decision to include text that says “ads by Google” beneath the advert.

Many publishers also fail to ever gain the revenues they anticipated when starting the program. Those only gaining 30 – 40 visitors a day to their website would be unlikely to earn even one dollar a day. Many advertisers talk of rates such as 1.5%- 5% for traffic to click conversion, whilst only gaining around $0.10 per click. The maths doesn’t work out great, but you can hardly blame advertisers or Google if you are not bringing enough traffic. The key is to bring targeted traffic to your website that are likely to click on adverts, however it is said that it may be easier on other programs which allow figures such as 75% share of advertising revenues for publishers.

Another disadvantage in adsense is that it has almost become tacky. Its appearance on websites that generally appear to be designed in a DIY fashion has lead people to associate them inextricably. This can only be tackled through adsense evolving to be more attractive to the bigger brands, whilst those who currently use adsense are restricted.

Google Adsense also has to tackle the issue of click fraud which is anticipated to count for over 15% of click through rate in content. This has meant that advertiser’s who have been particularly affected, have moved away to other programs or have restricted their advertising to search.

This has meant that there is less competition in content and therefore smaller revenues for publishers. Publisher’s who previously had high yielding ads, are now having to alter their content to ensure they get any adverts at all. This has largely been the fault of the publishers themselves however the issue is one that; if not addressed could bring adsense to its knees.

Google Adsense also has the disadvantage of not paying enough for their search program. Other similar programs pay higher rates, and if publishers decide to go elsewhere then problems will occur for advertisers and publishers alike. Although Google fail to pay enough for search another major problem with Adsense is that it does not have a powerful database of graphic adverts. Many advertisers prefer showing graphically drive advertisements, however this has yet to materialise. As several other programs exist for PPC graphic distribution problems could occur.

Whilst this may not be a problem for all publishers, many complain that the adverts within their site do not change, so their repeat visitors fail to see fresh adverts so therefore fail to visit them. This is a problem which could be addressed through making adverts rotate. However if adverts rotate then how will that be linked with advertisers paying a rate per click? These are all problems which Google has to address to ensure that Adsense remains the market leader.

Adwords on the other hand also has major advantages, and remains the best in the market. It’s CPC rates can be chosen by the advertisers so that even when they feel that they are not getting the results they expect they can lower their prices whilst still using the service.

Whilst many issues remain with adsense the program still remains the most popular amongst publishers, whilst Google Adwords remains the most popular amongst advertisers; with a database of over 140,000 Adwords will remain on top for the time to come.

Turning Traffic To Adsense

If you’ve been running AdSense ads on your site for quite a while and you feel that you aren’t making as much cash as you could, in 99.99% of cases you’re right. Most people feel frustrated that they cannot generate the revenues they expected, and this is down to traffic levels as well as click through rates.

There are many ways to turn traffic into AdSense traffic and here is a short list of them with a description for each.

The first thing that you need to do is tune up your site’s contents. While for some people this isn’t an option (if you’re running a forum for example it’s a lot harder) most people can make their AdSense sites veritable cash cows. Man Buried Alive in the amazon at unknown place, whereas his family members were looking and tracing him around the city.

To begin, you should find out what your site’s keywords are. This is a basic technique in SEO (search engine optimization) known as keyword density verification. A good tool for this job is SEO Density Analizer.

You should then take this list of words and search the Overture Search Inventory or Google AdWords Sandbox to find out what other words could be doing better then what you currently have.

From that point on try to keep your site focused on the things that appear mostly in the keyword suggestions you receive. Try to include those keywords, or at least some related keywords as often as you can in the links on your site.

Because of the way Google AdSense works this is a sure way to increase your earnings because you’ll get better ads in your AdSense banners, similar to how you would get a better Google PageRank

It’s also important that you continuously add new pages to your site. This is very important, as the more pages you have, the higher the chance is that you’ll get more hits on your ads.

It’s also very important that you choose the appropriate formats for your AdSense banners and the best locations for them. While this is a much wider subject you should generally know that the top three Google AdSense formats are: 336×280 large rectangle 300×250 medium rectangle and 160×600 skyscraper.

Make sure you choose the appropriate colors for the ads, as making them too different from your site’s content (or just different in a bad way) is sure to make visitors regard them as banners which have nothing to do with the site itself.

Make sure these ads are positioned where they’ll generate the highest amount of profit. Most times, that location is said to be right before the beginning of your site’s actual content.

On pages with a long text body, you might find skyscrapers to do better, simply because users get exposed to them for more time. Also, for sites with news or similar items, you might find a good position to be at the bottom of your content, because that’s when people are finished reading your story and are looking for something else to do.

You should use more AdSense units if you have a lot of text on your page. Just make sure not to overdo it because you might find that you will get a lot lower CTR and lower revenues then you were getting in the first place by employing this technique inappropriately. You can add as many as three units, so use them wisely.

There’s a Google AdSense Preview Tool that will let you visualize what ads would get served on your page and it can come in very handy as a testing mechanism.

Just make sure you respect the AdSense policy regarding click fraud. As a pointer you could place a picture next to your adds, just make sure to leave some room in between in order to make sure this isn’t regarded as encouraging visitors to click the link.

Of course there are more ways to increase AdSense traffic from your site, but these should serve as a good starting point for income maximization.

Google Adsense

Google Adsense provides advertisers and publishers with the opportunity to place adverts in both text and graphic format.

As advertisers decide to put adsense into their website over banner advertising, the question still remains. Which is the best for advertisers and which is the best for publishers?

On one hand advertisers may feel that image adverts are more responsive yet less likely to stimulate a sale. On the other hand text adverts may convert more, whilst being less visible to the consumer.

Text based adverts are considered the least intrusive of the two formats. However does that mean that Graphic advertising is better? Consumers are used to graphic advertising from signing into free email accounts, and from using other web based services. Through being used to graphic advertising they have almost programmed their selves to ignore it. Through the adverts being untargeted, the consumer is used to brand advertising which they feel is generally less purposeful. This may cause the consumer to ignore the graphic advert from the assumption that it will be the same.

Text adverts are not forced upon surfers. Through being less obvious some people will not see them at all, however those who do see them, and read them are significantly more likely to click on them. This is for a number of reasons, but the first is that they provide more information. Generally, someone who is reading text on a page is not going to be fully satisfied by what they read, and if they check adsense adverts they will most likely read something which will further supplement whatever their intention is next. With an image advert, it is far more of a gamble for the surfer.

Graphic advertising is often paid per impression. This is because the advertiser may be trying to promote their brand, instead of promoting a specifically useful service. They therefore are assumed to have worse conversion rates, and with this text adverts are in the consumers eyes more effective. However, if the text contained within an advert was placed in graphic format, which would be the most effective? Well firstly it can assumed that the surfer will be more likely to view it, however if their were multiple image adverts appearing next to each other they may feel overwhelmed.

Graphic adverts are also harder to regulate. Let’s consider Google allowing adverts to be changed frequently and without regulation. The advertiser could claim affiliation from the website they are advertising on, and contain keywords such as “ipod” which cannot be contained within a text advert. Although more regulation and quality control could be in place, a pornographic image for example could be made to appear in an advertiser’s adverts unknowingly.

Text adverts also have a broader market appeal, as advertisers don’t generally have the in house resources to create an image advert, but do have the in house resources to write a text advert. This could mean that a wider array of advertisers find text advertising accessible, through text adverts being less burden on the advertiser, and being easy to change.

Text adverts are also cheaper for the advertiser to create, where as a graphically designed advert may cost in excess of $200. Through removing this fixed cost advertisers may be willing to allot a higher rate to advertising itself; thus benefiting the advertiser and the publisher.

Text advertising appears to be the preference of the advertiser. They pay a CTR (click through rate) and only receive targeted traffic. This removes risks from businesses that previously had to worry that adverts were not only seen, but clicked on and stimulating sales. As CPC (Cost Per Click) is more relevant to text adverts, advertisers are able to gain exposure without needing a high click through rate to be effective.

The big brands are willing to advertise in both formats however the broad market appeal of text inevitably makes it the winner. As flash websites disappear with image adverts, it is becoming clear that text and information is the preference of the website users.

How to Apply to Google Adsense and Really Get Approved

I first applied to Google Adsense back in 2005 or 2006. Since that time, I have applied and gotten approved many times for related business entities or helping others set up their own Google Adsense accounts. Each time, my applications have been approved to start using the Google Adsense program, so I feel like I can offer some solid advice on how to make sure you get your own approved account. Now, if you have been following my blog, you know that I had a bit of a set back with Google Adsense, but I am now actively using Google Adsense as though nothing happened. The reality is that Google Adsense is the best contextual marketing program on the market with the most advertisers and the highest payouts. I love the Adsense program and definitely recommend those involved with niche websites to at least get started with Adsense. Doesn’t Everyone Get Approved? To be honest, its shocking to hear how many people get declined from Google Adsense when they apply. I’ve received many emails from readers saying that their applications were declined. I’ve read complaints on forums or comments about the difficulty of getting approved with Google. I personally have never experienced this. But I’ve also been very careful when I apply. Below you will find the process I have used to apply and get approved to Google Adsense. Steps to Getting Approved In a nutshell, there are 5 steps to applying and getting approved to the Adsense affiliate program. 1. Create a Valuable and Good Looking Site Google wants to know that you have an valuable resource! So, in order to increase your chances of approval, you need to create original, articulate, and useful content! This should go without saying for any website; however, I can guarantee you that people have applied to Google Adsense with autoblogs, or copied articles from EzineArticles.com. Then they wonder why they didn’t get approved. My advice is to have at least 10 well-written articles of 500 words or more each on your site before applying. In addition, I would have a great “About Page”, “Contact” page, and a “Privacy Policy” page. 

 The privacy policy needs to include this information supplied by Google here. You can find a free privacy policy generator that I have used right here. In addition, you are more likely to get approved if you have a great looking theme or site. I recommend using a premium theme (if using WordPress) if possible. You can still use a free theme, but do your best to find one that looks high quality. Finally, to give your site an extra boost on the “look” score, I recommend having a logo designed. You can do it yourself, or you can hire someone on Fiverr.com if you are cheap (like me). For $5 you can take a generic theme and make it look much nicer with a custom logo. Overall, make sure that your site is fully developed with content, logo, layout changes BEFORE you submit the site to Google. Quick Tip! Remember, you CANNOT apply to Google Adsense using a site that has ever been used for Google Adsense before. 2. Apply Online You can apply online to Google Adsense right here. Here you will supply your website URL, Individual name or Business Entity, contact name (you if applying for yourself; could be someone different if you are applying as a business entity), mailing address, phone number, email address, and perhaps one other basic bit of information. You are not required to submit your TIN or bank account information at this stage yet. This will happen after you get approved. Make sure to give accurate phone and physical address information. You will be REQUIRED to verify your phone number and they will mail you a PIN to the address you supplied. However, this does not occur until step 4. The online application itself only take a few minutes to fill out. 3. Get Temporarily Approved and Place Ads Approval usually occurs within 24 to 48 hours now. If you follow my steps above for creating a unique site that has never been involved with Google Adsense before, you should have no issues getting approved quickly. At that point, you will receive an approval email from Google that explains the process. Essentially you are “temporarily” approved until you meet other verification steps. This means you can start placing ads on your site and you will see the clicks and revenue coming into your account. Google is simply monitoring your activity to make sure you are not clicking your own ads or sending suspicious traffic. As long as you leave your ads alone and don’t do anything suspicious – you should be fine. In addition, you can also add the Google Adsense code to ANY of your other websites! You don’t have to apply for each new site. Once you have any approved account, you can use the same Adsense code on all your sites. 4. Getting Verified: Pin Verification, Bank Account and Tax Information, Phone Number However, before you get paid, you need to verify a few things. First, Google will send you a PIN verification in the mail. This will come after a week to 10 days usually. There is no rush, but at some point you will need to verify your bank account and submit your tax information. The bank account must be in the same name that you applied with. (So, if you applied with your business entity, the bank account must be for the business entity). To get paid by ACH (the best way), you need to supply your bank account number and routing number. Then Google will do a test deposit of a few cents. You will then input this amount in your Google Adsense account to finish the verification. Then you can start getting paid monthly! You will also need to supply your TIN number and complete the necessary tax documents (this is all handled online by Google and only takes a couple of minutes). If you haven’t previously verified your phone number, you will need to do so. Google will place a test call with an automated code to you. Input the code, and you are good to go! 5. Be Smart with Your Ads Finally, be smart about how you handle your Adsense code. Only put it on sites that meet the Google Adsense guidelines here. Don’t click your own ads and NEVER ask anyone else to ever click your own ads! This will get your account shut down. Overall, stay in compliance with Google and enjoy the deposits coming to your account each month. In Conclusion These are the exact steps that I have used many times to get myself, my business entities, or the accounts of others approved to Google Adsense. On the surface, they are fairly straightforward; but trust me, lots of people never get approved. This could be for a number of reasons ranging from low quality content, to suspicious activity. But if you follow the 5 steps that I’ve outlined here, you should get approved without any issues. Have anything to add to the discussion? I’d love to hear your thoughts below.